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Cavefish
SOLUTION

Internal &
Change Communications

Cavefish measures whether your people actually believe what leadership is telling them — across change programmes, training rollouts and restructuring communications — before disengagement becomes attrition, or a rollout fails.

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70%
Change programmes fail
McKinsey research
4–8 weeks
Earlier signal
Before attrition or survey data
5 days
Report turnaround
Standard analysis
44 AUs
FACS Action Units
Calibrated across 14 cohorts

Engagement surveys tell you what people are willing to admit. Not what they actually believe.

By the time a survey shows falling engagement, the resistance has usually been building for weeks — visible in the room, invisible in the dashboard. Compliance is easy to measure. Belief is not.

Cavefish measures the communication signal in leadership communications and training content at the moment of delivery — facial delivery response, vocal pattern and linguistic signal — returning a timestamped record of where trust builds and where it breaks, weeks before it shows up as attrition.

Compliance vs belief

Training completion rates and survey scores measure compliance. Cavefish measures whether the message was actually believed — a different and earlier signal.

Timestamp precision

Results are returned at the second level — you know exactly which line, slide or moment in a town hall caused a credibility drop.

Evidence for HR and leadership

Scored, documented outputs that can be presented to leadership, HR or the board as objective evidence rather than interpreted opinion.

Use cases

Where organisations use Cavefish for internal and change communications.

Transformation

Change programme launches

Test how a transformation announcement lands with a pilot group before it reaches the whole organisation. Surface resistance signals and trust gaps while there is still time to revise the message.

Training

Compliance & training rollouts

Measure whether mandatory training — compliance, safety, systems — is actually landing, not just being completed. Identify where engagement drops and completion becomes box-ticking.

Leadership

Town halls & all-hands

Score leadership credibility and audience engagement in recorded town halls. Know where the room was lost before it shows up in the next engagement survey.

Sensitive change

Restructuring & redundancy communications

Rehearse high-stakes, sensitive announcements before delivery. Identify moments that read as evasive or lack empathy, and fix them before they reach staff.

M&A

M&A integration communications

Test how merger and integration messaging lands with two workforces that don't yet trust each other. Detect where cultural friction shows up in the signal.

Culture

Culture & values rollouts

Measure whether a new values or culture initiative lands as genuine or as corporate performance, and track congruence across the leadership team delivering it.

What you receive

Timestamped
Resistance Indicator

Where emotional disengagement occurs in leadership communications

0–100 composite
Communication Risk Score

Overall belief and credibility measure for the communication

Per-second
Delivery timeline

Where trust or engagement dropped, and why

AI-generated
Coaching Notes

Specific, actionable revisions for the messenger or the message

Optional
Pilot Group Comparison

Test a message with a representative sample before full rollout

Board-ready
PDF report

Shareable, auditable evidence for leadership and HR

Common questions

How is this different from an employee engagement survey?

Surveys capture what people are willing to say, weeks after the fact, filtered by social desirability. Cavefish measures the signal in the room at the moment of delivery — detectable 4–8 weeks before it would show up in survey or attrition data.

Can this be used before a redundancy or restructuring announcement?

Yes. Sensitive change and restructuring communications are one of the most common uses — rehearsing delivery before a legally and emotionally high-stakes announcement, where tone carries as much risk as content.

Does this replace change management consulting?

No. Cavefish gives change, HR and internal comms teams an evidence layer that sits alongside change management strategy, not in place of it.

How quickly can this be set up before a launch?

Standard turnaround is 5 working days for a scored report. For time-critical launches, contact hello@cavefish.ai to discuss expedited analysis.

Give your change communications a number.

Cavefish works with HR, internal comms and transformation teams to measure whether your people actually believe what they're being told. Book a consultation to discuss your rollout.

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