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Cavefish

Solutions

EchoDepth from Cavefish is one measurement engine with four solutions, each built for a different buyer: sales & contact centre, marketing, comms and culture.

Updated October 2026

Sales & contact centre

Which conversations win or lose, and why. Measure what each call did to the customer, coach the moments that build commitment, and flag vulnerable customers under FCA Consumer Duty.

Sales demosDiscovery callsContact centreFCA vulnerabilityNo-show predictionAI agent assurance
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Marketing

Will this ad work, and when should it run? Second-by-second response to films, spots, concepts and stills, so you know what lands before you commit budget.

Ad testingConcept testingCreative effectiveness
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Comms

How will this message land before we send it? Test announcements, earnings calls and board updates, and see exactly where credibility dips.

Message testingSpeaker analysisEarnings callsBrand voice
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Culture

How do our people hear what we tell them? Read pulse surveys, change programmes and training for trust and confidence, not just keywords.

Culture surveysChange programmesTraining impactEmployer brand
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Also:Regulated interactionsExecutive communications

What solutions does EchoDepth offer?

EchoDepth from Cavefish is one measurement engine with four solutions, and each solution is built for a different buyer: sales & contact centre, marketing, comms and culture. The sales & contact centre solution covers sales calls and FCA Consumer Duty vulnerability detection. The marketing solution covers ad and concept testing. The comms solution covers message testing and executive communications, and the culture solution covers culture surveys and change programmes. Each team uses the solution built for its own buyer, but all four run on the same EchoDepth engine. That engine measures emotions and draws on 44 FACS Action Units and the VAD model, so the four solutions share one measurement basis rather than four separate tools. Each solution has its own page, linked from the cards above, with the outputs and use cases that apply to that buyer. Teams can start with the solution that matches their buyer.

Common questions

What are the four EchoDepth solutions?

Sales & contact centre (call impact, sales demos, FCA Consumer Duty vulnerability detection), Marketing (ad, concept and creative testing), Comms (message testing, speaker analysis, earnings calls and executive communications) and Culture (culture surveys, change programmes and training impact).

Which EchoDepth solution is best for consultancies?

Comms and Marketing are the most common entry points for consultancies embedding EchoDepth in client work - they cover message, campaign and leadership communication testing. The Partners page explains how consultancies access EchoDepth outputs, facilitation materials and white-label reporting.

How do the EchoDepth solutions relate to each other?

All four solutions are powered by the same EchoDepth engine - the same emotions, the same 44 FACS Action Units and VAD model, and the same validated methodology. They reflect different buyer contexts and commercial use cases, not different underlying technology.

Using EchoDepth in client work?Consultancy & Agency PartnersBook a Consultation