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Cavefish
November 14, 2025FOR IMMEDIATE RELEASE

Cardiff AI Startup Reaches 13 Industry Awards in Under Three Years

Cardiff, UK — November 14, 2025

Cardiff-based AI company Cavefish has received its thirteenth industry award since founding in September 2023, establishing the company as one of the most recognised AI startups in Wales.

The awards span multiple categories including fintech, technology, leadership, cybersecurity, and digital innovation — reflecting the broad applicability of Cavefish's EchoDepth platform for emotional risk measurement across enterprise contexts.

Notable recognitions include winning the ECSO Cyber Solution Days presentation award for defence applications, the UK FinTech Awards Best Use of AI, the Cardiff Life Awards Digital Business of the Year, and Jonathan Prescott's shortlisting for IoD Director of the Year in the Technology category.

"These awards represent recognition from very different communities — fintech, cybersecurity, digital marketing, leadership — which tells us that the problem we're solving resonates across sectors. When defence experts, financial services innovators, and digital leaders all see value in the same technology, that's a signal that emotional risk measurement is becoming a category."

— Jonathan Prescott, Founder & CEO, Cavefish

The company has also completed two accelerator programmes — the Fintech Wales Accelerator and the ECSO Cyberhive programme — and been selected as a strategic partner of AI Wales, with Prescott serving as Strategy Director.

Full Awards List

2024ECSO Cyber Solution Days — WinnerCybersecurity
2024IoD Director of the Year — TechnologyLeadership
2024Cardiff Life Awards — Digital Business of the YearDigital
2024UK FinTech Awards — Best Use of AIFintech
2024FinTech Wales Award — InnovationFintech
2024Martech Breakthrough Award — AI InnovationMartech
2024UK Tech Awards — AI & Machine LearningTechnology
2024EBA Day — Emotional AI CategoryBanking
2025Business News Wales — Technology Company of the YearTechnology
2025UK Chamber Awards — FinalistBusiness
2025Welsh Business Awards — InnovationInnovation
2025South Wales Argus Business Awards — TechnologyTechnology
2025Digital Leaders — Impact AwardDigital

Cavefish is currently preparing to present at ITEC 2026, the international training and education conference at ExCeL London, where Jonathan Prescott will speak on "Feel to Know: Using Emotion to Measure Real Understanding" to an audience of defence training and simulation professionals.

About Cavefish

Cavefish is a Cardiff-based artificial intelligence company focused on measuring emotional risk. The company develops EchoDepth, technology designed to help organisations understand emotional response, trust, confidence, and communication impact in high-stakes situations. Founded September 2023. ICO registered ZB915633. cavefish.ai

Media Contact

Jonathan Prescott

Founder & CEO, Cavefish

jon@cavefish.co.uk

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